New GorillaPod Design Continues to Revolutionize Modern Photography
Redesigned Family of Transformative Tripods Caters to Vloggers and Digital Content Creators
Petaluma, Calif. — October 23, 2017 — JOBY today announced a redesigned GorillaPod™ product line to meet the needs of modern photographers, vloggers and videographers. The modern GorillaPod family of products takes innovation to the next level by anticipating the needs of a new, growing generation of content creators, enabling them to "get a grip" on their subjects, capturing images or video how they want, when they want, with ease. The new family of products will be available for purchase in early October.
In 2006, JOBY changed photography forever by introducing the GorillaPod, bringing flexible tripods for the first time to an innovative generation of photographers. With GorillaPod, tripods could be used on varied terrain, wrapped around tree branches, or positioned on rocky outcroppings, removing limits from photography. With more than 6 million units sold, the GorillaPod is the most recognizable tripod on the market. The newly redesigned line once again breaks existing photography barriers by adding state-of-the-art features including a stainless steel reinforced ball head with 90° tilt, to perfectly shoot portrait or landscape mode for FaceTime, livestreaming and selfies.
"Photography today is changing faster than ever, and photographers are demanding more versatile solutions for their on-the-go lifestyles," said Tim Grimmer, Vice President of Brand and Product for DayMen, JOBY's holding company. "Smartphones and social media are making everyone into photographers. More than 80 million photos are uploaded per day on Instagram, and these new content creators are looking to tools like our next generation GorillaPods to deliver the shots that make them stand out from the crowd."
The new GorillaPod delivers amazing features that allow photographers to take their images to the next level. The full line enables seamless photography, whether shooting portrait or landscape, and has something for everyone – no matter which device they're shooting from:
The GorillaPod Magnetic Mini (US MSRP $14.95) a portable, compact tripod with red-hot magnetic feet that enables a multitude of mounting options for your smartphone, point-and-shoot or action camera.
The GorillaPod 325 (US MSRP $24.95) this unique, flexible stand functions as a grip, tripod or wrapping mount. The next generation of the GorillaPod Original, the 325 model features a new, stainless steel reinforced ball head with 90° tilt, allowing easy transitioning from portrait to landscape modes, accommodating compact cameras and devices weighing less one pound (325 grams).
The GorillaPod 325 Magnetic (US MSRP $29.95) a lightweight, flexible tripod with red-hot magnetic feet for a multitude of mounting options for smartphones, point-and-shoot or action cameras weighing less than one pound (325 grams). This model takes all the features of the GorillaPod 325 and adds super strong magnetic feet to attach to any magnetic surface.
The GorillaPod 500 (US MSRP $34.95) is a brand new size, offering all the awesome attributes you've come to expect from GorillaPod, with the added ability to hold devices weighing up to one pound or 500 grams. This tripod is perfectly suited for compact point-and-shoot cameras like the Sony RX100 or PowerShot G7 X.
The GorillaPod 500 Action (US MSRP $24.95) is optimized for action cameras. Still lightweight and compact, the GorillaPod 500 Action supports devices up to one pound (500 grams) in weight. This model features integrated pin-joint mount and long GoPro style thumb screw to mount action cameras like the GoPro Session, GoPro Hero 5 and small format 360 cameras.
The GorillaPod 1K Stand (US MSRP $29.95) is engineered to support up to 1 kg (2.2 lbs.) of equipment. This stand supports a mirrorless camera, flash, speaker, video light or any other device with a ¼-20 tripod mount, at any angle. This flexible tripod can be used for still photography, cinematography, vlogging or live streaming.
The GorillaPod 3K Stand (US MSRP $49.95) this durable stand easily adapts to support compact DSLR, mirrorless cameras, mobile phones or heavier flashes, is engineered to support up to 3 kg (6.6 lbs.) of weight. Ideal for still photography, cinematography, vlogging or live streaming.
The GorillaPod 5K Stand (US MSRP $119.95) this professional grade flexible tripod is the top choice of leading journalists and vloggers - supporting professional camera equipment at virtually any angle, holding up to 5 kg (11 lbs.) of weight.
The BallHead 1K (US MSRP $19.95) is a professional-grade compact ballhead designed for compact mirrorless cameras and devices weighing less than 1kg (2.2lbs). Features 360° panning head and 90° tilt for precise positioning. Pairs perfectly with GorillaPod 1K stand in the GorillaPod 1K Kit (US MSRP $49.95).
The BallHead 3K (US MSRP $39.95) is JOBY's only ballhead with a built in bubble-level, precision engineered for composition control, paired with 360° panning, 90° tilt, quick release clip and the strength to support up to 6.6lbs (3kg). Pairs perfectly with GorillaPod 3K stand in the GorillaPod 3K Kit (US MSRP $79.95).
The BallHead 5K (US MSRP $69.95) is the next generation of the popular BallHead X, specifically designed for pro content creation. Featuring independent pan and tilt functionality for precise positioning, an Arca-Swiss system compatible quick release plate for quick set-up, a numbered scale to accurately replicate angles and enough power to support pro-level DSLRs and devices weighing up to 11 lbs. (5 kg). Pairs perfectly with GorillaPod 5K stand in the GorillaPod 5K Kit (US MSRP $179.95).
The GorillaPod Mobile Mini (US MSRP $14.95) is designed to hold any smartphone, regular or plus size, with or without a case. Rubberized jaws securely hold phone while flexible leg joints ensure stability on any surface. Flexible leg joints provide stability for any size smartphone.
The GripTight Action Kit (US MSRP $49.95) is a lightweight kit to keep smartphones and action cameras locked and ready for action via an integrated pin-joint mount. Mount and stand can be used together or separately. Kit includes Bluetooth® Impulse remote for added versatility.
The new line of GorillaPods continues to build on JOBY's brand leadership for both professional and amateur photographers alike, providing them with innovative, high quality tools to capture compelling shots in any scenario.
For more information, please visit: joby.com/gorillapod.