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Joby Launches Gorillamobile for 3G/3GS™ to Support Creative Needs of iPhone Users

Newest Gorillamobile features a soft-touch iPhone 3G/3GS case with built-in adapter in addition to the universal camera adapter and removable adhesive clips

SAN FRANCISCO, CA – October 1, 2009 – Joby, the world-renowned designer of the Gorillapod™ line of innovative camera tripods, is pleased to announce the Gorillamobile for 3G/3GS. Following on the success of the original Gorillamobile, the Gorillamobile for 3G/3GS extends the revolution around mobile device interactivity. It’s flexible, wrappable legs enable the user to secure the Gorillamobile to virtually any surface, allowing limitless functionality and positioning capability for movie-viewing, talking, video-recording, and photo-taking. With four interchangeable quick-release adapters, including the addition of a custom engineered, slim line iPhone case, the Gorillamobile for 3G/3GS supports one’s entire collection of mobile devices.

The Gorillamobile’s award winning ball-and-socket construction allows for fully articulated movement of the legs and neck. The genius of the Gorillamobile for 3G/3GS is in the iPhone case, which fulfills iPhone protection needs while also providing the perfect connection to the Gorillamobile’s prehensile stand.

“The proliferation of ‘iPhoneography,’ in addition to the 3GS’s video and camera upgrade, has only increased the already demonstrated need for an adaptable iPhone stand,” said Joby CEO Forrest Baringer-Jones. “We created the Gorillamobile for 3G/3GS to address the consumer’s dual needs around both protecting and supporting the iPhone while capturing video or shooting still images.”

In addition to the flexible tripod and soft-touch iPhone case with adapter, the Gorillamobile for 3G/3GS package also includes two removable 3M high bond residue-free adhesive clips and a universal camera adapter, ensuring compatibility with and easy switching between all handheld devices. Use it to position a mobile phone, mini video camera, GPS device, gaming unit, video or music player, pocket projector, or digital camera for hands-free enjoyment.

The Gorillamobile weighs just 4.5 ounces, is 8-inches tall, has a US MSRP of $39.95 - $44.95, and features a one year limited warranty. The product is available in the US now, and will be available globally by the end of October.

For additional product or company information, please contact media representative Mark Olson at markolson@maxborgesagency.com.

ABOUT JOBY
Founded in 2005, Joby designs, markets, and sells creativity-inspiring and life-improving consumer products including the Gorillapod, Gorillamobile and Gorillatorch product lines. All of Joby's products are created using the principles of intelligent and user-centric design. Joby's Gorillapod product line is available in four sizes and is sold in more than 50 countries. For more information about Joby please visit joby.com.

PRESS CONTACT:
Mark Olson
Account Manager
Max Borges Agency for Joby
3050 Biscayne Blvd., Ste 701
Miami, FL 33137
(305) 576-1171 x17
markolson@maxborgesagency.com