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Joby Announces the US Availability of the Gorillatorch™

The innovative hands-free flashlight is now available at Joby.com, Amazon.com, and select retailers nationwide.

SAN FRANCISCO, CA – September 23, 2009 – Joby, the world renowned designer of the Gorillapod™ line of innovative camera tripods, is pleased to announce the availability of the Gorillatorch™in the US. Initially, the Gorillatorch will be available at Joby.com, Amazon.com, and a number of select retailers nationwide. It will be available in stores globally in October. Straying from traditional flashlight design, the critically acclaimed Gorillatorch is mounted on Joby’s award-winning bendable and flexible legs. With the addition of powerful magnetic feet, the Gorillatorch will attach to virtually anything, allowing one to illuminate any target, hands-free.

The Gorillatorch features an ultra-bright, white CREE™ LED, powered by three included AA batteries. A dimmer feature allows users to select the ideal brightness for any situation, ranging from a powerful 65 lumens to softer light for more delicate or energy-saving applications. The Gorillatorch offers up to 80 hours of use, and its compact, lightweight design allows for easy storage in a toolbox, kitchen drawer, or camping backpack.

The Gorillatorch weighs under 9 ounces, is 8 inches tall, has a US MSRP of $29.95-$34.95, and features a one year limited warranty. The product is now shipping to all preorders and retail partners.

For a list of Joby retailers, please visit Joby.com/wheretobuy.

For international distribution, availability and pricing information, please contact sfulgheri@joby.com .

For additional product or company information, please contact media representative Greg Mondshein at gregmondshein@maxborgesagency.com.

ABOUT JOBY
Founded in 2005, Joby designs, markets, and sells creativity-inspiring and life-improving consumer products including the Gorillapod, Gorillamobile and Gorillatorch product lines. All of Joby's products are created using the principles of intelligent and user-centric design. Joby's Gorillapod product line is available in four sizes and is sold in more than 50 countries. For more information about Joby please visit joby.com.

PRESS CONTACT:
Greg Mondshein
Account Manager
Max Borges Agency for Joby
3550 Biscayne Blvd., Ste 501
Miami, FL 33137
(305) 576-1171 x22
gregmondshein@maxborgesagency.com